Dr. M.C. Santana is an Associate Professor and Director of the Women’s and Gender Studies program at the College of Arts and Humanities since 2009. Santana is an interdisciplinary scholar fusing media, gender studies and leadership in her teaching and research. She has taught for the Women’s and Gender Studies Program , CREATE, Burnett Honors College, Nicholson School of Communication and the School of Visual Arts and Design. Santana is an activist with the Farmworker Association of Florida, Planned Parenthood, Equality Florida, Girl Scouts of Citrus Council and Peace and Justice Institute at Valencia College. In the past 10 years she received 4 national grants dealing with Leadership and Girls and 4 teaching awards at UCF.
A former Head for the Minorities and Communication Division at AEJMC, Research Chair for the Gender Studies at BEA, National Student Chapters Chair with NPPA , National University Chapters Committee member for AAUW, University Representative for Orlando/Winter Park AAUW branch for the last 5 years and co-Chair of the International Task Force at NWSA. She serves as the faculty adviser for NOW at UCF since 2009, Sigma Labda Gamma National Sorority and Youth Against Child Trafficking. Santana is currently the Co-PI of a Fulbright Hays GPA to Russia studying language and culture.
- Ph.D. in Mass Communication/International Communication from Temple University (1994)
- M.A. in Radio and Television/ Mass Communication from Temple University (1985)
- B.A. in Journalism from University of Puerto Rico (1983)
Women’s history; media representation; leadership; youth; global issues; mass communication
Recent Research Activities
- 2016. “From Temporary Empowerment to Domesticity: The Case of Rosie the Riveter and the WWII Campaign”, Frontiers in Sociology, Gender, Sex and Sexuality Studies, https://doi.org/10.3389/fsoc.2016.00016, p. 16.
- 2010. Londo, M. and Santana, M. C. “Table Manners: A Retrospective on the Online Poker Craze” Web Journal Mass Communication Research, p. 27. (This paper won (2006) top five research paper in the Entertainment Studies Division of the American Association for Journalism and Mass Communication (AEJMC) The largest association in the field and the regulatory agency of all higher education programs in Journalism and Mass Communication)
- 2010. Santana, M. C. and Fedler, F. “Paparazzi & Picture Chasers: Share Similar Philosophies and Reputations, not Tactics”Ecquid Novi, 27 (1), p. 29-28. (Ecquid Novi is a top Journalism journal out of South Africa, a Routledge African Journalism Studies journal and a Taylor Francis Online source using Thomas Reuters Link )
- 2009. “Mi Radio Su Radio: Language as a Parameter for Students,” Feedback, Vol. 50 (7), p. 39-42. (Feedback was for 45 years the top journal on Radio and Television Commentary. Feedback seized publication on 2011)
- 2009. “Who is Worth Saving: Human Traffic News in the Caribbean and the United States,” International Journal of Academic Research, Vol. 1 (2), p. 21-33. http://www.ijarsite.com/ (The International Journal of Academic Research is cited on ProQuest and is a Thomas Reuters Link)
- 2001Bagley, G., Santana, M. C. and Fedler, F., “News Media In Large Markets Flooded with Applicants, hire 1 to 5%” Florida Journal Communication, 29 (2). (The top communication journal in the Southeast of the United States using ERIC and ProQuest citations)
- 2001. Santana, M. C. and Smith, R. F., “News Coverage of Hispanics Surpasses Expectations,” Newspaper Research Journal, 22 (2). (The journal has been published for the last 30 years by the Association for Education in Journalism and Mass Communication (AEJMC) –the regulatory body for Journalism in higher education)
- Peer-reviewed chapters:
- 2017″Patriotic Duty and Temporary Empowerment: The Case of Rosie the Riveter and her legacy in the Women’s Movement” in Part One: War as Historical and Cultural Text: Ideology, Imagology, Memory in War in American Culture: Texts and Contexts Eds. Fernandez, J., Morozova, I. and Zhuravleva, V., Moscow.
- 2015. “Creating the Whole Individual: Enabling Youth to Action through Leadership Scholarship and Activism” in Media, Youth and Values, Ed. J. Josephine. Authors Press: India. (A chapter dealing with youth activism and girl sustainability project on leadership based on the experiences of directing since 2009 an award winning mentoring program at UCF)
- Maria Cristina Santana, (2000). Puerto Rican Newspaper Coverage of the Puerto Rican Independence Party: A Content Analysis of Three Local Elections. Garland: New York.
- M. C. Santana (December 2010) “Table Manners: Retrospective on the Online Poker Craze” Web Journal Mass Communication Research, 27.
- M. C. Santana, (November 2009) “Mi Radio Su Radio: Language as a Parameter for Students”, Feedback, Vol. 60 (6).
- M. C. Santana, (November 2009) “Who is Worth Saving: Human Traffic News in the Caribbean and the United States,” International Journal of Academic Research, Vol. 1 (2).
- M.C. Santana and Fred Fedler, (Fall 2005), “Paparazzi & Picture Chasers: Share Similar Philosophies and Reputations, not Tactics” Ecquid Novi (South Africa Journal of Journalism).
- George Bagley, M. C. Santana and Fred Fedler, (Fall 2001) “News Media in Large Markets Flooded with Applicants, hire 1 to 5, Florida Journal of Communication, 29 (2).
- Maria Cristina Santana and Ron F. Smith (Spring 2001) “Growing Latino Markets Present Challenges in News Coverage,” Newspaper Research Journal, 24 (2).
- Fred Fedler, Maria Cristina Santana, Tim Counts and Arlen Carey, (Fall 1998) “JMC Faculty Divided: Most Find Dozen Uses for Research, Newspaper Research Journal, 19 (4), p. 27.
- Fred Fedler, Tim Counts, Arlen Carey and Maria Cristina Santana, (Spring 1998) “Faculty’s Degrees, Experience and Research Vary with Specialty,” Journalism Educator, 53 (1), p.4.
- EclecticKnights III Group Show, Orlando Museum of Art, September 1, 2011.The following photography entries: Light Obstruction 1; Light Obstruction 2 and Light Obstruction 3.
- Miniature Photography, Group Show, “Letters to Myself: Fragmentation of Memory Photo Study” (3 miniature photos), Orlando Museum of Art, June 2008.
- Visionaries, Group Show, 14th NPPA Women in Photojournalism Photo Exhibit, (2 entries, digital photography) September 2003.
- Maria Cristina Santana, The First Lady of the Revolution: Images of Vilma Espín Cuba Past and Present Conference, Bildner Center, CUNNYGraduate College, New York, March 2011.
- Maria C. Santana, Her Sexy Stilletos Offer a Womens Point of View to Reggaeton: IvyQueen and Latin Urban Music Conference/The Message is in the Music: Hip Hop Feminism, Riot Grrrl,Latina Music, and More, Sarah Lawrence College, Bronxville, New York. March 5-6, 2010.
- Maria Cristina Santana,”The Coverage of three international newspapers on India’s super power capabilities in the region: A Content Analysis of the Times of India, New York Times and London Times” International Communication Division, 2005 International Studies Association Annual Convention, Honolulu, Hawaii, March 1-5, 2005.
National and Local Recognition
2017 A Salute to Southern Feminists, honoring Second Wave feminists from Southern states, Veteran Feminist of America, Durham, N. C. (The founding organization of other national Feminist groups — 1 of 3 national recipients per year)
2016 Speaker on Demand for the state of Florida, American Association of University Women. (I was selected to become a Speaker on Demand for the state of Florida in matters of equal pay and fair practices in the workforce. I have completed 8 engagements through this program)
2016 National Salary Negotiator Expert/Facilitator, American Association of University Women. (I received training and was elected to serve for two years as a Salary Negotiator for junior entry students in the workforce)
2014 Keeper of the UCF Creed Award for Community, Student Development Services, University of Central Florida (I received this award for my community engagement and the impact of our Young Women Leaders Program with Seminole County and 4 middle schools– 1 Faculty award)
2014 Every day Hero, Business and Professional Women of Orlando (BPW) (Business entrepreneurs, owners and executives recognize one woman for her community leadership during the Month of the Women- March. I received this recognition for directing the Women’s and Gender Studies program and for creating 6 student scholarships)
2014 Experiential Learning top UCF faculty award, Service Learning Faculty Excellence Award, University of Central Florida. (I received this recognition for innovations in Service Learning courses, including working in the community with online students and for the more than 4,000 service learning hours per semester my 266 students received every term–1 Faculty award)
2013 Summit Leadership Award, Central Florida Women’s Resource Center, (The second most important community award for women in Orlando, Florida for Community Service Excellence. I received this award for the impact my partnership with the Farmworker Association of Florida had with our students at UCF and the town of Apopka—3 awards a year).
2013 Women’s in Student Affairs Recognition, Student Affairs in Higher Education, Student Affairs Professionals in Higher Education (NASPA). (The leading Student Affairs organization in higher education in the United States. I received this award for my partnership in Service Learning outcomes –1 award per convention session)
2012 Leadership Award, Hispanic American Business and Professional Women Association (HABPWA). (The top organization in Orlando for Latino business groups. I received this award for my support, dedication and impact on their group in the last 6 years—1 award per year).
2013-2017 Co-Chair, International Task Force, National Women’s Studies Association. (The largest and most recognized Women’s Studies association in the United States)
2013-2015 Committee member, American Association of University Women, National College/University Representative. (This is the oldest women organization in the United States with strong links to Capitol Hill and US Government)
2007-2009 Research Chair, Gender Issues Division, Broadcast Education Association. (The largest Broadcast education association in the United States)
2008 Chair, Minorities and Communication Division Chair, Association of Education in Journalism and Mass Communication (AEJMC). (The largest association in the field and the regulatory agency of all higher education programs in Journalism and Mass Communication)
2007 Vice Chair, Minorities and Communication Division, Association of Education in Journalism and Mass Communication (AEJMC). (The largest association in the field and the regulatory agency of all higher education programs in Journalism and Mass Communication)
2005-2006 Research Chair, Minorities and Communication Division, Association of Education in Journalism and Mass Communication (AEJMC). (The largest association in the field and the regulatory agency of all higher education programs in Journalism and Mass Communication)
1997-2000 Chair, National Student Chapters, National Press Photographer Association. (The oldest and most respected regulatory press photographer association in the United States)
PROFESSIONAL Organization Memberships:
American Association of University Women
Broadcast Education Association
Business and Professional Women
Citrus Council of Girl Scouts
Hispanic American Business and Professional Women
League of Women Voters
National Diversity Council (LGBTQ)
National Forensic League
National Women’s Studies Association
PRIDE Faculty and Staff
Southeastern College Art Conference
UCF Women’s Club