PhD Candidate in Mass Communication/Public Relations
University of Oklahoma
Tham Thi Nguyen is a doctoral candidate in Mass Communication and Public Relations at Gaylord College of Journalism and Mass Communication at the University of Oklahoma. Her research interests include Crisis Communications, Corporate Reputation Management, Social Media Analytics, Global Public Relations, and Ethics in Public Relations.
Skills-based Measurement of Crisis Experts’ Performance
The “Skills-based Measurement of Crisis Experts’ Performance” study aims to develop and test a skills-based numerical scale, primarily focusing on intuitive and analytical decision making skills, in order to measure crisis expert performance.